Did you know that arrhythmia is one of the most common cardiovascular diseases? During an arrhythmia, the heart beats too fast, too slow or irregularly. Obviously this can be quite dangerous, so regular checkups of your heart are important. Enter FibriCheck: a medically certified app that monitors your heart rhythm, detects arrhythmias and prevents strokes.
Besides that, FibriCheck wants to empower patients with knowledge about their heart & heart rhythm disorders. That’s where I came in: as Content Marketer I produced content to educate people in just that.
Specifically, I created content for social media, the website, newsletters, ads, … As you can imagine, this was a very diverse task: from determining the strategy for this content to project management, copywriting, graphic design, uploading the content & analysing the results. Furthermore, I was responsible for FibriCheck’s graphic design & visual communication.
Below you can discover some of my work for the brand.
At FibriCheck, I got the chance to prove myself as content marketer. But I actually got my start in content marketing with Start Life by Ethias at BBDO.
