JCDecaux

1 September 2016

More than 50 years experience, active in over 80 countries, a daily reach of over 410 million people… With these impressive numbers JCDecaux can call itself the #1 worldwide in outdoor advertising.

But every brand, no matter how successful, needs a makeover now and then. So in 2016 BBDO & JCDecaux partnered up to implement a new corporate identity. Their newsletter also got a makeover and I coded these new templates.

Furthermore I also trained the marketing team at JCDecaux so they could send out these newsletters themselves. This was a new and cool experience for me, as I never officially gave training before this.

Simultaneously with this project, I also developed a mail template for sports retailer Decathlon.

More about me

A deeper look into my curriculum vitea

At the end of 2015 I started working at BBDO. Initially I did content management & email development, but later I also added content creation & social media to the list.

Check out my CV

My first website

Throwback to 2010, when I was getting my master's in audiovisual arts. Back then, I was tasked with coding & designing my first site. Let's just say I've grown a lot since then...

Discover my website

Other interesting projects

Decathlon

31 August 2016

Making sports accessible for everyone: that’s Decathlon’s mission statement. And the company is obviously succeeding, as it’s the world’s biggest sports retailer.

Nissan

16 July 2023

Making electrification accessible and exciting for everyone, that’s what Nissan set out to do with their Ambition 2030-plan.

P&G

5 March 2019

Does a brand like P&G even need an introduction? With sales in over 180 countries it’s the global leader in fast-moving consumer goods. The multinational has a broad brand portfolio with sounding names like Always, Oral-B and Gillette.