Does a brand like P&G even need an introduction? With sales in over 180 countries it’s the global leader in fast-moving consumer goods. The multinational has a broad brand portfolio with sounding names like Always, Oral-B and Gillette.

With their online platforms in Belgium, France and the Netherlands the company wants to inspire young mothers in their daily life. The platforms consist out of recipes, lifestyle articles, coupons and brand reviews.

And those platforms have been an important part of my job at BBDO these past 3 years. First of, I manage the websites in Belgium, France and the Netherlands. I also design mails and create content for the brand, from creating infographics to photographing DIYs. Check out some of my favorite projects I did for the company:

From fast-moving consumer goods brand to heart rhythm app: during my short stint at FibriCheck I also did content management, content creation, mail development and much more.

Other interesting projects

Frozen Solid Fest

Frozen Solid Fest

Millennails are often described as one of the hardest groups to communicate with, so I challenged myself to come up with an event and a communication campaign targeted at young adults.

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E-zone

E-zone

E-zone is a fictional ecodesign project for the city Hasselt in light of the European 20/20/20-goals. It’s a mobile charging station for scooters and bikes which will be used during events.

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Jeep®

Jeep®

If there’s a car brand that’s synonymous for adventure, it’s Jeep®. Born in the heat of battle during World War II, the Jeep brand is iconic with models like the Wrangler and the Renegade in their range.

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