PProadie

PPRoadie

PProadie is a fictional game made for Belgian music festival Pukkelpop back in 2011. By completing a few assignments festival-goers prove they are worthy to be a roadie at Pukkelpop.

Ultimately, raising brand awareness and creating buzz were a few of the goals for this campaign. The most important medium for the promotion of the game was social media.

From summer to winter, from Pukkelpop to Frozen Solid Fest: an indoor festival that takes place during the winter.

Other interesting projects

Logo ECHO

ECHO

To finalize my bachelor in Marketing – Corporate Communication I did a 3-month internship at Echo Floor Solutions. During that time I immersed myself in their newest floor solution, DomoDeck.

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Pepijn het nachtkonijn

Pepijn het nachtkonijn

For my thesis I developed a prototype that helps children through their fear of the dark. The prototype, Pepijn Het Nachtkonijn, targets older children with fear of the dark and also their parents.

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Netvits

Netvits

In 2014 I did a few copywriting assignments for Netvits, a subsidiary of digital agency Inventis. The subjects were very diverse, from dogs to traveling.

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